Almost every moving company I look at has been told the same thing: build a page for every route you serve, and the rankings will follow. So they spin up forty near-identical pages, swap two city names on each, and wait. The pages either never rank or quietly disappear from the index, and nobody explains why.<\/p>\n\n\n\n
Route pages absolutely can rank, and for city-to-city movers they are one of the better plays going. But the tactic only works when each page earns its own existence. This is the part the guides selling you the tactic leave out, so let me give you the spec, the selection method, and the honest line on where Google’s doorway policy sits.<\/p>\n\n\n\n